TBS‘ experiment with hourlong comedies is officially over as the network has formally cancelled its lone representative in the genre, dramedy The Wedding Band. The fate of the show was sealed long before it launched last November in the eyebrow-raising Saturday 10 PM slot. The Wedding Band was a vestige of an old programming strategy, having been developed as part of TBS’ 2010 shift from half-hour to hourlong comedies, which produced two series, Franklin & Bash, which migrated to sibling TNT, and Wedding Band. Wedding Band was ordered to series in May 2011. Shortly thereafter, TBS abandoned the hourlong comedy strategy, returning to half-hour sitcoms with Men At Work and Sullivan & Son, which both launched before Wedding Band and have both been renewed for a second season. With off-network half-hour sitcom The Big Bang Theory firing on all cylinders, TBS’ original programming is focused entirely on half-hour comedies, rendering Wedding Band an odd fit. Thus the Saturday time slot during the holiday season.
With a strong lead-in from a The Big Bang Theory rerun, The Wedding Band, which received mostly favorable reviews, didn’t actually do that bad in its debut, drawing 1.845 million total viewers, 1.068 million adults 18-49 and 613,000 adults 18-34 in Live+same day. But it lost steam, finishing its run with an average of 1.4 million total viewers, 850,000 adults 18-49 and 379,000 adults 18-34 in Live+7. Wedding Band, from FremantleMedia and Mike Tollin Prods., centers on the bromance of four likable but occasionally reckless young men (Brian Austin Green, Harold Perrineau, Peter Cambor and Derek Miller) who can’t figure out their own lives.
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