Sunday, April 14, 2013

Veronica Mars': Kickstarter campaign closes with $5.7 million




It’s a wrap for the Veronica Mars Kickstarter campaign. Since EW exclusively revealed the game-changing fundraiser last month, Rob Thomas & Co. accrued a mind-blowing $5,702,153 — well above the $2 million Kickstarter goal and Thomas’s personal goal of $5 million.

An impressive 91,535 backers chipped in — for reference, that’s only slightly less than the combined 2011 World Bank population estimates for Monaco, Liechtenstein, and Palau combined. The greatest single donor point was the $50 mark (23,227, or about 25.4 percent), which scored contributors a slew of swag, including a DVD of the movie with a behind-the-scenes documentary and special bonus features. As we reported, the single biggest backer Steven Dengler coughed up $10k mostly for the love of Internet fundraising, though he has the chance for a speaking walk-on role when the film begins production.

With a script in progress and star Jason Dohring confirmed to reprise the role of Logan, it’s only a matter of time until those old familiar sets (we missed you, Mars Investigations!) are gracing a big screen near you. That said, star Kristen Bell has yet to ink her deal officially. With all that extra month to play around with, let the contract negotiations begin!

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