Nike Creates New System To Stop Bots

VIA: The saga continues!

As technology continues to take over the world, tasks like purchasing sneakers online to avoid long lines become more of a hassle than anything else. The reason for that, Bots! Bots have been responsible for releases on NDC to be sold out in under 5 minutes. People who use Bots usually end up with several pairs in their cart, while others who go the traditional route end up empty handed and angry. Resellers have been taking advantage of Nike’s online store for quite some time, but Nike may have finally found a way to strike back! This method had been used on different occasions, but new releases may be handled in the same manner.

Access codes…

Nike will send out Access Codes to select customers, granting them exclusive access to select Nike products. Each code is unique to the individual, valid for a limited time and redeemable only once.

Nike reserves the right to use access codes on any product and won’t announce selections publicly prior to use. Nike also reserves the right to deactivate access codes or ban users at any time.

Nike recently updated their FAQ for this system in which they grant customers a unique access code that allows them to have an opportunity to buy product. This does not guarantee the purchase of a product, but it does give you the opportunity to purchase without racing a bot.

How do you go about getting an access code?

Access Codes can be distributed in person or electronically. An accompanying link will take users to a product page where they can redeem the access code for purchase. Nike Access Codes are given out to select customers, and codes are valid only for those customers.

Nike may be rolling out these Access Codes as soon as tomorrow! Access Codes are one time use only and for one specific size of product. Make sure you sign up on Nike.com with all your accurate information. Could we possibly see the demise of Sneaker Bots by Nike giving special privileges to customers who sign up for their site? We really hope so.

What do you think about this new system? Comment below.